It's Gold 
Gold 



Gold all over 




,^wcaimi^ 



1S98. 



'' It's Gold, Gold, Gold all over. 



ff 



Says William Stanley, one of the returning Alaskan argo- 
nauts. Perhaps his opinion might be considered as rosily tinged 
by his $1 12,000 in dust and nuggets, the fruits of only a few 
months' work, and the fact of his claim being reasonably safe 
to produce $1,000,000 more; but not so with Captain Francis 
Tuttle, Commander of the U. S. revenue cutter Bear, whp 
says : " It is gold, gold, everywhere ; one can hardly credit one's 
senses." Nor with Burton F. Bennett, U. S. district attoFney 
for Alaska, who reports that "there is gold in every body of 
water, big or little, in our country ; " nor with Captain W. E. 
Nye, cf the steamier Santuit, who says, "The country is full of 
small rivers and creeks, and every river and creek is full of 
gold." And Alexander McDonald, the Mackay of the Klon- 
dike, gives it as his opinion that " we ..l^VieQ®ijfy'^§)iiT.d >the edge 
of the pay streak, and in the next ye^r or two the. world^ Will be 
dazzled with the richness of this territor-^."^^ .. •. / 

Fairly, there is every reason to exped^-^triaitirinother year, 
with ample supplies, men and machinery, and modern methods, 
T-T J J ^^^ revelations of 1897 will pale before the new- 
developments of this marvelous storehouse of 
of Tons treasure. Tons upon tons, yes, hundreds of 
of Gold. ^^"^^ °^' "gold, gold, gold, bright, shining, pre^ 
cious, dazzling gold," as the Chicago Tribune 
has it, may confidently be expected. And we of the Yukon 



Trading:, Mining: a,nd Exploration Co», Ltd*, expect to 

have a most vivid and tangible interest in those golden tons. 

It is always interesting to read of those who have reaped 
fortunes, and we have therefore compiled a few cases as 
reported from the Golden Yukon the past summer, believing 
that our shareholders will be glad to have at hand a record of 
these striking 

MODERN INSTANCES. 

First let us take William Stanley, as one of the earliest 
__ __ heard from. He brought down as the result of 

three months' work of himself and his son and 
the Gold their two partners, the comfortable sum of 
to Show $1 12,000, and they own four claims conserv- 
atively estimated to contain at least $2,000,000 
more, which "can be taken out with no great work," he says. 
He believes "there is gold in every creek in Alaska ; certainly 
on the Klondike the claims are not spotted — one seems to be 
as good as another. It's gold, gold, gold all over. It's yards 
wide and yards deep. 1 say so because I have been there and 
have the gold to show for it." 

May all of us have the same belief next year, for the 
same most cogent reason ! 

Another fortunate man is William Henry Marstens, an 
^ Englishman, who brought down $100,000, 

ijave away and is safe to take $1,000,000 more from 
a $275,000 his claim in the next three years. His case 
]y[|j^g^ is also an instance of the curious fortunes of 

mining and the tremendous opportunities it 



offers. The very claim from which he took $60,C00 in three 
months was one which he and a partner had abandoned as 
worthless a year before ; and from another claim which he and 
his partner worked fruitlessly for two weeks and finally gave 
away, $275,000 has since been taken. 

George Hornblower, a 21 year old boy from Indianapolis, 

found in the heart of a barren waste known as Boulderfield 

A $5 750 ^ "^^§^^^ ^°^ ^^h^^h he received $5,750, and 

* took out from the claim he located there 

Lump. $ 1 00,000 in four months. 

One of the pleasantest of the Klondike histories is that of 
Clarence J. Berry and his bride, who in the spring of '96 
made their wedding trip to Alaska, not knowing, 
A Golden as they told their friends at home, whether they 
Wedding ^^^^"^ ^^^^ return. Without capital or prospects 
y they eventually landed at the gold fields, whence 

* ^ "• fifteen months later they returned home to 
California, he v/ith $80,000 in gold dust and nuggets, she with 
$8,000 that she had herself picked up. To-day the Berry 
mines are among the richest in the district, easily worth over a 
million. 

With Mr. Berry in the spring will return to the Klondike 
Frank Phiscator, of Michigan, another young and successful 
miner, who brought out $96,000 last summer. 

Another miner, Charles B. Lamb, of Los Angeles, Cal, 
left the Klondike early last spring to go home and be married, 
(j,^- p.p.p. , returning in June to receive from his partner, 

^ ' James McNamee, the pleasing wedding con- 

His Cabin. gratulation, "Lamb, there's $37,000 up there 

3 



in the cabin for you, your share of what we have taken out 
while you were gone." 

"Skiff" Mitchell, of Eureka, Cal., and his partner, Charles 
Dinsmore, of Auburn, Me., cleaned up $1 13,000 in the wash- 
up last spring and are easily worth a million apiece. 

No. 31 claim on Eldorado creek was offered to a dozen 
different men for $ 1 1 5 before finding a purchaser at that 
A -p' price; he sold it for $31,000, and the new 

^ owners have refused $60,000 for a half interest. 

Chance. 

J. D. Clements, of Seneca Falls, N. Y., after three 
years wandering from home, got into the gold fields last season 
located claim 20 above Discovery took out $1 ,200 in four days 
work, and came out with over $40,000 for a visit East; he returns 
to his mine next spring. 

William Alperson, of Spokane, Wash., with two other men, 
took out $30,000 in 47 days, carrying the dirt over a , mile to 
A <trf\n nnn ^^^^ ^^ ' ^^^ there been water at the claim 

A $500,000 they could have taken out $100,000 in 

Quartz Mine. the same time. They have also located 
a rich quartz property worth half a million. 

On Sulphur Creek the gold is found in a manner un- 
accountable even to the old and experienced miners — lying in and 
r" t J -D i.t- on the gravel of a pebbly stream ; coarse. 

Could Pay the ^ u- ^ u . ,a a ^ 1 f- , 

' heavy, bird-shot gold, and of the finest 

National Debt, quality— $18 to the ounce. At Nos. 12, 
13, 14 and 15 above are Hunter & Co., who,- it is reported, 
probably have gold enough in their 3,000 feet to pay the 
national debt. 

4 



One year ago Alexander McDonald had not money enough 

to pay for a little fresh meat he had bought ; to-day he is the 

richest man on the Klondike, worth anywhere 

r auper ^^^^ ^^^ ^^ ^-^^^ millions ; and half the surface 

Millionaire* of his ground has not yet been scratched. 

As a matter of fact, he does not know whether he is worth five 

millions or twenty, and it will not be known till the clean up 

comes, a year or two from now. 

In Skookum Gulch the lay of the gold is as inexplicable as 
in Sulphur Creek. Nuggets have been found under bowlders ; 
under 12 inches of moss two men picked $800 
Nuggets . in coarse gold in one day ; a foot below the sur- 
Under ^^^^ *^° others with a rocker picked out $585 

in half a day; and many instances are known 
DOWiaerS. ^here claims have yielded to two men from $ 1 00 
to $800 a day. Yet thousands of people have walked over this 
ground in the past year, and no one suspected its richness. 

On the Pelly River, near its junction with the McMillan, 
over 1 00 miles across two ranges of mountains from the Stewart, 
a remarkably rich placer bed has been struck. 
Dazzled From here Mr. H. A. Boyleson writes his brother, 

'With ^ store-keeper at Sheep Camp, to " drop every- 

— -J thing and come right away ; I am dazzled with 

gold ; one pan turned me $825, and I am only 
down ten feet." 

Early in the summer appeared a list of some of the return- 
ing miners, with the sums they brought. It was necessarily im- 
perfect, as many kept their own counsel ; but we reproduce it 
here, with some later additions, as it is interesting in connection 
with the above : 



J. J. Clements, of Los Angeles 


, 




$175,00a 


Prof. T. S. Lippy, of Seattle . 




. 65,000 


Wm. Stanley, of Seattle 






. 112.000 


Clarence Berry . . . . 






. 135,000 


Henry Anderson . . , . 






. 55,000 


Frank Keller, California . 






. 60,000 


T. J. Kelly 






. 33,000 


Wm. Sloane, of Nanaimo 






. 85,000 


Frank Phiscater . . . . 






. 94,000 


Louis Rhodes . . . . 






. 40,000 


Anton Strander . . . . 






. 20.000 


Ben Wall. Tacoma 






. 50.000 


William Carlson, Tacoma, 






. 50,000 


John Wilkerson, Nanaimo . 






. 50,000 


Sam Collej 






. 25,000 


Stewart & HoUenshead, California 






45,000 


Charles Myers and Partner, Ariz, 






. 22,000 


Johnny Marks 






. 10,000 


Alex Orr . . . . 






. 10,000 


Fred Price, Seattle 






. 15,000 


Tim Bell .... 






, 31.000 


William Hayes 






. 35.000 


Dick McNulty 






. 20.000 


Jake Halterman 






. 14,000 


Johnson & Olson . 






. 20.000 


Neil McArthur 






. 50,000 


Charles Anderson . 






. 25,000 


Joe Morris .... 






. 15,000 


Hank Peterson 






. 12,000 



Thomas Cook 

M. S. Ncrcross 

J. Ernmerger 

Con Stamatin 

Albert Fox . 

Thomas Flack 

Louis B. Rhodes 

Henry Dore . 

Victor Lord . 

Albert Galbraith 

James McMahon 

J. 0. Hestwood 

F. G. H. Bowker 

Joe Ladue 

Jack Home . 

Douglas McArthur 

Bernard Anderson 

Robert Krook 

Fred Lendesser 

J. J. Kelly . 

N. A. Transportation Co 

Geo. E. Starr and party 

Edwin Thorp . 

Dick Law 

J. Smith 

Joe Brant 

Cornelius Edwards 

Whipple 

Harry Ash 



$10,000 

10,000 

10.000 

8,250 

5,100 

5,000 

5,000 

50,000 

15,000 

15,000 

15,000 

5,000 

90,000 

10,000 

6,000 

15,000 

14.000 

14,000 

13,000 

10,000 

175,000 

18,000 

20.000 

100,000 

50,000 

30,000 

25,000 

10.000 

10,000 



James McNamee 


. 








$10,000 


Charles Vest .... 








600 


Joe Lowe . . . . . 








15,000 


J. S. Dinsmore 








8,000 


T. J. Allen .... 








35,000 


Segrin and Schroder 








30,000 


Charles Engle 








20,000 


Fritz Cloak .... 








12,000 


A Barber .... 








10,000 


Sam Matthews 








•5,000 


George Reynolds . 








5,000 


Hans Anderson 








5,000 


M. Misamore . . . . . 








3,000 


N, A. Transportation Co. 








150.000 


Fifteen of Cleveland's passengers 








225,000 


J. Rowan .... 








50,000 


Jim Bell . . . 








45,000 


Joe Goldsmith . . . . 








35,000 


N. W. Powers 










35,000 


W. W. Caldwell 










30,000 


Win Oler 


. 








30,000 


C. K. Zilly . 


. 








25,000 


F. W. Cobb . 


. 








25,000 


W. Zahn 


. 








15.000 


G. S. Lansing 


. 








15,000 


A. Buckley . 


. 








10,000 


B. Farnham . 


. 








10,000 


M. R. Gowler 










5,000 


Passengers on Sout 


h Coast . 








150.000 



B. Wold 




. $60,000 


A. Harper 




60,000 


Mike Knatsen 




5,000 


A. Andrews . 




. 50,000 


H. Summers . 




50,000 


Hank Petersen 




. 35,000 


Will Hayes . 




. 35,000 


F. Densmore . 




. 30,000 


J. McQuenten 




. 30,000 


Charles Raymond . 




. 30,000 


John Thorn . 




. 25,000 


0. Rapp 




. 20,000 


W. A. Sherman 




.. 15,000 


E. P. Leggett 




. 12,000 


H. Schaefer . 




. 10,000 


Alaska Commercial Company . 


. 300,000 


Twenty-five other passengers or 


1 Excelsior . . 188,000 


Passengers on Humboldt 


. 15,000 


Reported to October 1 


. $4,097,600 


" Nov. 2i 


I 


1,267,000 



$5,364,600 

Late returns say that from 3 to 5 millions in dust and 
nuggets is mined and is now lying in Cabins awaiting shipment. 



The total amount of gold produced in the Klondike, last 
season cannot be even fairly approximated. Many of the miners 
did not report their earnings, some gold was lost on the P. B. 
Weare over two millions is undoubtedly still in the miners* 
cabins and as much more in the safes of the trading companies, 
awaiting shipment ; but whether the product has been seven or 
eight or a dozen millions, it must be remembered that only the 
crudest methods have been as yet employed for its extraction ; 
and we believe it a safe estimate that it will be from eight to 
twelve times as much in 1898. 

It is certain that the modern methods which we shall adopt 
in working the mines will give us results far in advance of any 
yet secured in that section, getting out all the 
Labor-saving gold with less time and labor, and thus vastly 
Devices* increasing the profit by decreasing the cost ; 

and we are firmly convinced that the dredging 
of the river beds will prove a bonanza fully equalling if not far 
excelling the richest placer finds thus far known. 

When it is remembered that as yet the discoveries have 
been in comparatively limited localities, while all the evidence 
tends to show that regions yet unexplored are likely to prove 
equally as rich as those now v/orked, the be- 
Largest Hef that Alaska is far and away the richest 

Dividends ^^^ greatest gold find the world has ever seen 

•c rjr- is firmly impressed upon us ; and we are con- 

hverivnown, ,.^ ,:^ , ., f. , , ,u 

fident that our capital mvested there is going 
to return the largest dividends ever known in the history of legit- 
imate financial business. There is ample room for the profit- 
able employment of millions in the extension of operations al- 
ready successfully under-way, with certain assurance of increased 



Y" t^ dividends with such extension of our capital, 

,_, J, labor, knowledge and sagacity, make a powerful 

o-' combination. The result of such a combination 
IViining CL is v^hat the world generally calls "luck;" but 
Exp. Co* just as some one has said that genius is "an in- 
finite capacity for taking pains," so is this " luck " more likely 
to be the know-how, the will and ability to work. 

To make successful such an undertaking this company re- 
quired just the combination above named. It needed acquaint- 
ance with the Alaskan country, what it had and what it lacked, 
how to get the former and supply the latter ; and these require- 
ments have been carefully considered in the selection of the 
men to fill its offices and superintend its work. The extended 
knowledge and unerring judgment of our Presi- 
Invaluable dent, Mr. Charles S. Hartwell, in the matter of 
Exoerience purchasing exactly what was needed, and at the 
lowest possible figures, made him unmistakably 
the. man for this position. He had been for years in charge of 
the same department of the great Chicago Fair, and his expe- 
rience has been invaluable to the company in securing the 
largest possible margin of profit on all merchandise, while his 
unvarying sagacity and acumen have been shown to the com- 
pany's great advantage in all questions of policy that have come 
before the directors. 

The long acquaintance of our Vice-President, Mr. W. T. 

Criswell, in Alaskan commercial affairs, has also been a valuable 

reliance of the company in the selection of 

Acquaintance supplies, the best spots to locate them and 

J yt I f the means of getting them there with the 

least delay and expense* All reports in- 



dicate an immense influx into the gold fields next year, the 

Northern Pacific- Railway alone announcing that it expects to 

"TU l\7r f ^^^® ^P 100,000 passengers; and it is cer- 

y tain that every ounce of merchandise will 

Bs Fed* bring enormous prices, thus assuring the 

company enough profit to declare a heavy 

dividend on its capital stock, entirely regardless of its mining 

and transportation resources. 

Our Secretary and Treasurer, the Hon. Charles A. Keeler, 

of Rochester, N. Y., is an eminent jurist, most favorably known 

» «. there for his exactness and probity, having been 

for many years in charge of the fiscal affairs of 

Favorably large financial corporations. His experience, 

Known. ability, and important connections in this line 

have been of signal value to the company, in 

which he is largely and actively interested. 

■KT Rigfht here we would like to say that 

we consider the stability of the company 

Figure gfreatly due to the fact that it has no figfure- 

Heads. heads, every officer and director is not only 

an investor in it, but a worker also. 

To Mr. F. Eugene Gladwin, its chief engineer, the company 

is indebted for the suggestion of its dredging operations, which 

bid fair to eclipse in results anything yet done in the Alaskan 

fields. Mr. Gladwin has had years of hard practical training in 

-J mining, in addition to his natural ability and 

his scientific knowledge of the subject, is not 

Better. only a cool, clear-headed, practical miner, 

but also an enthusiastic student of the possi- 



bilities of his chosen profession, and a man of intuitively correct 
judgment as to the practicability of new devices. Few men 
so thoroughly qualified for his most important position could 
have been secured — certainly none better. 

Mr. George M. Belden, our Resident Manager, though 
comparatively a young man, has had a wide and diversified ex- 
Never perience from Colorado to Australia and South 

-_. . Africa, and has seen as much of actual mining 

IViaKeS a operations under varying conditions as most 

Mistake. miners of twice his age. His knowledge of 

geology is absolute, and he never makes a 
mistake in estimating the value of indications. We have the 
most entire confidence that the results of his work in the field, 
not only in directing the prospectors but in the methods of 
working and the employment of capital in purchasing properties, 
will enrich the company and its shareholders even beyond any- 
thing we have ventured to hope. He has already, on his way 
jrj^, . to Dawson City, secured for the company 

IVimook ^j^j^ j^Q_ ,^ ^^^^g Discovery, on Gulch 

JVLillions, creek, and interests in three others. No. 1 

directly adjoins Discovery, from which the 
locator and his partner took out 103 ounces of gold in three 
days, showing a richness not excelled by the best Klondike 
strikes. Gulch creek is a tributary of Minook, where some 
very rich finds have recently been made, over a million dollars 
in gold having been taken from this district within four or five 
weeks. Nuggets worth as much as $370 have been found. 
Mr. Belden is clear-headed, alert, energetic and a keen buyer, 
and the company's affairs in the Klondike could not be in better 
hands. 

13 



In the matter of dredging operations, the acceptance of a 
directorship in our company by the Hon. Warren B. Hooker 
gives us one of the most important acquisitions to our board 
that could have been made. Alaska being a 
Dredging territory, is under the control of Congress ; the 

Privileges. privilege of dredging the rivers is a matter 
that is decided by Congress on the recommen- 
dations of the River and Harbor Committee of the House of 
Representatives ; and of this committee Mr. Hooker is chair- 
man. 

Mr. Hooker is a man of wide acquaintance with affairs, 
and we consider it of the highest credit to the company that 
after a careful investigation of its plans and condition he should 
be willing to identify himself with it and accept the responsible 
position of director. 

In fact, as such matters are ordinarily looked at, the com- 
pany has been fortunate from the start ; as we look at it, it is 
the wise conduct cf the company from its inception, the faithful 
application of every man to its interests, and each man's loyal 
employment of all his abilities and energies to the prosecution 
cf these interests, that have given it the success already 
achieved and that we look to for the steady increase of this 
success. 

We believe also that the first principle of its organization, 

that each man should contribute his own money as well as his 

work, that none of its stock should be given 

r unoarmental away for any purpose or consideration what- 

Principles. ever, is largely responsible for this success. 

Why should not a company organized 

and conducted on such sound business principles succeed t 

14 



Tha company has recently made an additional transporta- 
tion contract which gives us control of some of the finest steamers 
^ Onn ^" ^^^ Pacific coast, thus enabling us to carry 

' up to the fields at least five thousand more 

Passengers people next season, take good care of them, 
At Least. ^^^ ^^^ ^esive us a very large profit. We in- 
tend to give to those sailing with us the fullest 
information and best advice available, and to assist each man 
in every way possible to attain the success he desires, as well as 
looking after his comfort while on board. In this way we pro- 
^ J pose and expect that every one of our passen- 

y gers will feel friendly towards us and inclined 

TTrade to deal further with us, to purchase from our 

For Our trading posts such supplies as he may require, 
^, and recommend others to do the same, and thus 

tend to establish for us a steady trade for our 
stores ; and in case cf any' who may wish at any time to dis- 
pose of his claim or any interest therein, we believe he will 
naturally come to us first for such sale, and that in this way 
also we shall benefit. 

About January 1st a representative of the company sails 
for England to arrange for the transportation of European pas- 
sengers, cf whom there will be many thousands, meaning many 
thousands of dollars additional profit for the company that were 
P^ . not contemplated in its original operations. Ar- 

rangements can then be made to ship direct to 
Saved — the Klondike one or more cargoes of supplies, 
Money which will not be subject to Canadian import 

w- J duties, being transferred in bond through the 

* Alaskan territory, and thus leaving an increased 

15 



profit to the company when sold. These passengers and sup- 
plies will sail from England in March and April, reaching St. 
Michaels in ample season to m.eet our Yukon boats and be 
transferred up the river at the opening of navigation in the 
spring. 

In other great gold strikes it has been almost an invariable 
rule that the first reports are wildly exaggerated, and later ne\/s 
T5 J cuts down the richness of the finds. But in 

the Klondike it has been one continual in- 
Better. crease* The latest news is far ahead of the 

first reports in the richness and extent of the fields. 

Mr. Eli J. Gage says the first boat down the Yukon next 
spring will bring $15,000,000. Reports of new discoveries are 
received every week. Tanana, Mihnute, Koyukuk, McMillan, 
P . . Pelly and Minook, widely separated localities, 

come in a procession of glittering golden finds 
Creek until it seems certain that the scientists and sur- 

Rich veyors have made no mistake in allotting to 

Alaska the credit of being imcomparably the 
greatest and the richest deposit ever known or likely to be 
known in the history of the world. A veritable land of gold, 
eclipsing in sober truth all the tales of the " Arabian Nights" — 
a new proof very striking and exceedingly cold — that " truth is 
stranger than fiction:" 

Von Homboldt, visiting Dutch Harbor twenty years ago, 
predicted that the mother lode would show itself in Alaska in 
parallel line. General Duffield, superintendent for the United 
States cf the demarcation work on the Alaskan boundary line, 
said : " The gold has been ground out of the quartz by the pres- 

i6 



sure of the glaciers which lie ana move along 

A Mountain the courses of the streams, exerting a tremen- 

f p f J dous pressure. This force is present to a more 

appreciable extent in Alaska than elsewhere, 
and I believe that as a consequence more placer gold will be 
found in that region than in any other part of the world." Prof. 
Debendelben, on whose report of the resources of Alaska Sec- 
retary Seward relied when urging the purchase of Alaska, de- 
clares that the mountain named after him is full of gold, and 

that only the particles from the mother lode 
$70,000,000 are now being found, Mr. William Ogilvie, 
From Two ^^^ Dominion surveyor, gives it as his opinion 
p 1 that there is a zone of gold lands not less than 

five hundred miles in length extending from 
Birch Creek southward ; and this is in North West Territory 
only, not referring to the United States lands, as his reports 
were made only for the benefit of the Canadian government. 
From two creeks alone he expects $70,000,000. 

We do not know that we can sum up the probabilities better 
than in the words of Joaquin Miller, who, premising that he has 
not been sent up there to give opinions but 
Hundreds facts, says, under date of September 4th : 
QX T^Qj^g "Next spring we will astonish the world ; gold 
will be shipped down from the Yukon, not only 
by tons but by hundreds of tons. It is all brought into town 
on pack trains ; two much of it, and too heavy for men to pack 
It. Two men overtook me when I came limping back from my 
long, hard trip to the interim camps, and insisted on putting my 
pack on one of the three horses they were leading. The three 

17 



horses were laden with gold So you see 

norses ^-^q ^^^^ j^ y^^^q ^^^^ ^^q room is here 

Laden But I am not to advise. I have entered into 

WitH every camp here, looked into every big claim, 

talked with every miner, and have set down the 

vjOla. facts as 1 found them ; I leave you to form your 

own conclusions, to decide, and do as you please." 

Let us quote just one more paragraph from Mr. Miller : 

"The m^an who cannot conduct a healthy store or business of 

any sort, has little business to be engaged in mining here. A 

break in the dam, a careless man on the bed- 

JDUSineSS rock, a defective drain — in fact, a dozen things 

Sense might easily sap the season's profits from a 

T- r careless or shiftless miner in the Klondike ; for 

iissence oi 

the seasons are so short and the impediments 

Success. so many it takes as much good sense to run a 

mining claim to good advantage as it does to conduct the Palace 
Hotel of San Francisco or the great Board of Trade in Chicago." 

And here is just where the advantage of a company over 
individual effort comes in. 

This company is officered by men who know the business. 
Us men are thoroughly experienced, picked miners. It is al- 
ready established in the field, and the man de- 
More siring to secure a share in the wealth of the 

Prnfit ;it Yukon, can, nineteen times out of twenty, get 
more profit with no labor or loss of time by put- 
rlonie* ^jj^g j^j3 fi^Q hundred or thousand dollars in with 

us and sitting comfortably at home, than to take the same 
amount and go into the fields on an uncertainty and endure the 



hardships and risks on the chances of striking it rich for him- 
self. There may not be so much adven- 
Less Komance ^^^^^ ^^ ^^ much glamor of romance to it; 
But More but there is good, sound business sense in 

/^ tj every aspect of it, and money should only 

be invested on business principles, not heed- 
lessly risked in a temporary glow of enthusiasm without solid 
financial backing. 

Who draws dividends ? There were doubters when Calu- 
met & Hecla sold at 17 cents, now $450 ; when Bell Telephone 
sold at $ 1 .00, now $250 ; when the famous Alaskan mine Tread- 
Doubters ^^^^ ^^^ offered at 18c. and in four years sold 
■pv f. at $2,800. A single strike in the Comstock 

p^ lode sent the price from $2 up to $1,825 a 

^^^'^ share. Belcher went from $ 1 .50 to $ 1 ,570. 

Dividends. who made the money? Who drew the divi- 
dends? The men who went in early. They were made 
rich, and the mines paid continuously and enormously. 

Doubters don't draw dividends. The man of judgment and 
decision does — and there never was so great an opportunity for 
him as the Alaskan gold fields to-day, " It's gold, gold, gold 
all over," says William Stanley, one of the pioneers, adding : 
" I say so because ! have been there and have 
It's Gold, the gold to shew for it." Hundreds of others 

Gold Gold ^"'^^^ ^^^ ^^"^^ ^°^^^ P'^°°^" 2^^^"^^^*^ ^^^'^ 

' predicted, miners have proved, that the greatest 

All Over. ^^^^ ^.^^^ ^^ ^^^^^^ ,3 ^i^^^ ^he Yukon. Every 

new report adds to the incalculable wealth of this vast store- 
house of gold. Eli J. Gage says the first boat down the Yukon 

19 



in 1 898 will bring Fifteen Million Dollars in gold. Alexander 
McDonald, the Mackay of the Klondike, says two hundred 
tons of gold ($100,000,000) v/ill be taken out this winter. He 
is a cool, careful, conservative man. William Ogilvie, the 
Dominion government surveyor, says two creeks alone will 
yield $70,000,000. 

Who will be made rich by it ? "Who will draw the 
dividends from it ? Who will get the most tremendous treasure 
ever unearthed? Those who go in early. The Yukon 
Trading, Mining and Exploration Co., Ltd., was 
Vv hom among the first in the field, its men are on the 

Will It ground, have brains to explore with, experience 

_ .IN to work with, money to buy with, and the com- 
* pany's shareholders will have dividends to enjoy 

with in the summer of 1898 as certainly as the summer comes. 
To-day shares in this company — shares in the wealth of the 
Golden Yukon — can be bought at 50 cents. 

Never was there such an opportunity to get into a com- 
pany already in operation in the greatest gold fields ever dis- 
covered, in the land where they measure gold by the ton, where 
the poor m.'on of to-day is the millionaire of to-morrow — and 
where the $100 investment of to-day bids fair to pay $1,000 
annual income for tv/enty years to come. 

Would you share in this magnificent 

Will It treasure ? Would you be made rich by it ? 

Enrich You ? ^o^^^ you draw the dividends ? You can. 

You may — but to do so you must decide 

and get at it at once. 

Up to and including December 15th shares in the Yukon 



Trading, Mining and Exploration Co., Ltd., may be secured 
at 50 cents per share, par value $1.00, full-paid and 
non-assessable. 

Applications by mail for such a number of shares as may 
be desired may be made on the following form, accompanied 
by check or Post Office Money Order. 

Send checks or Money Orders to 92 State St., Boston, 
Mass., made payable either to the Company, or to 

T. J. TRAFFORD HUTESON, 

N. E. Representative. 



FORM OF APPLICATION. 



To THE Yukon Trading, Mining & Exploration Co., Ltd. 

92 State Street, 

Boston, Mass, 

Gentlemen : — Enclosed please find check for $ 
for shares of the Yukon Trading, Mining & 

Exploration Co., Ltd. 
Issue Certificate to 

Name. 

Address, 



We have given you facts only, matters that you already are 
familiar v/ith through the news dispatches from the gold fields. 
It is for you to weigh them, and to act as your judgment dictates. 

The opportunity to do small things occurs every day ; but 
the possibility cf accomplishing great ones is offered to but few 
more than once. When it does come, the bright and daring 
man is quick to see it, and just as quick to take advantage of 
the situation, while the more timid, lost in a sea cf doubt, hesi- 
tates, questions, consults friends, and finally, when his mind is 
quite made up, awakens to the realization that it is too late, the 
Chance is passed, the opportunity of his lifetime GONE. 



